Workshops

Uncovering the secrets for marketing success by flipping the odds in your favour.

Join our workshops

Workshop

The Underdog Advantage™ Audit

Find the advantage hiding in plain sight. A fast, provocative session for senior teams using the principles of The Underdog Advantage™. You leave with a clear problem and promising places to look for advantage.

Duration: 1 Hour
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Workshop

The Deep Dive

Know what you’ve got. Know what you’re prepared to risk. Before choosing a strategy, we take stock of the organisation itself and explore the level of risk the challenge demands. You leave with clear guardrails for the brief that follows.

Duration: ½ Day
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Workshop

The Playbook

Turn advantage into action. Using the Strategies and Tactics from The Underdog Advantage™, we identify where to focus and translate the strongest direction into practical choices, ideas and a sharper brief. You get a clear way forward.

Duration: ½ Day
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Enquire about a workshop

Talk to one of our Underdog Advantage™ experts about booking in a workshop.

  • Quote mark

    This fabulously entertaining and healthily subversive book will give you a black belt in corporate jiu-jitsu. Although technically it’s a red belt in jiu-jitsu.

    Rory Sutherland, TED Global speaker, Author of Alchemy, and Vice Chairman, Ogilvy UK
  • Quote mark

    Packed with fascinating stories, eye-opening case-studies, and lateral advice, this book will give you an advantage that sheer scale and money can’t buy.

    Andy Nairn, Founder of Lucky Generals, Author of Go Luck Yourself
  • Quote mark

    A carefully curated collection of ideas packed with stories of human courage, boldness, and smart opportunism. Highly useful, hugely entertaining, full of wisdom.

    Orlando Wood, Chief Creative Officer, System1. Author, Lemon and Look Out.
  • Quote mark

    The underdog advantage isn’t just a theory – it’s a necessity. David Meikle and Richard Temple show how to win through clarity, agility, creativity, and a deep understanding of human behaviour. This book is a guide for anyone who has ever felt overshadowed or outgunned.

    Pete Markey, Former President, ISBA, CMO Nottingham University
  • Quote mark

    I can’t recommend this book enough to anyone looking to back themselves. Read it, learn from it, share it – used wisely, the lessons in this book will become your unfair advantage.

    Becky McKinlay, Managing Director, Oystercatchers
  • Quote mark

    Entertainingly and powerfully restates the case for human ingenuity and the relationship between risk and reward.

    Tom Knox, Chairman, History of Advertising Trust, Former IPA President